After examining previous album covers of Beyonce's to explore her use of text and fonts, there was an apparent theme that was clear to see throughout the albums. They featured very little text and Beyonce's name is always the main feature, as opposed to the song or album name or single name which is always less prominent and smaller. She always also uses a very simple font and the text is always spelt using capitals, as seen above in the four album cover crops.
Prior to this however, she did appear to experiment with different fonts as seen in her 2004 and 2006 album covers below, but after that she adopts her trademark "capital letters and simple fonts" approach we see today, perhaps as a sign of maturity or solidifying her status as a successful and well known artist.
This font would be inappropriate as it is too childish and does not match Beyonce's current, sophisticated style of font.
This font is too masculine, and does not represent Beyonce's feminine but bold style so it would not be appropriate for the album cover
This font is in lowercase, and definately is not right as Beyonce's image is supposed to represent her strength and domination and this font does not reflect that image.
This Perpetua Titling MT font would be perfect for the digipak as it flows with her previous work and is a perfect embodiment of the Beyonce image and brand.
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